Northeast Georgia SCORE Mentors

Your business’s brand is what gets you in the door; your personal brand is what solidifies the sale.

In this Live Online Workshop, we’ll discuss the importance and impact of strategically taking control of your personal and professional brand in today’s digital world. As a new or aspiring business owner, getting clear on your messaging, your audience, and your impact is what places you in the category of those businesses which succeed past the first two years.

YOU are your brand, and there is a strategy behind branding yourself.

Attendees will walk away with:

• Awareness of the role that social media platforms play when building a brand
• Clear understanding of your product or service offering and the ability to communicate its value succinctly to others
• Knowing who your actual audience is, not just who you want them to be
• Content hacks that will convert your followers to die-hard FANS of your brand